OMP uses technology and reporting tools to allow staff and clients to spend less time organizing and compiling data, so that more time is available to analyze data and develop strategies for both direct mail and online activities.

OMP analyzes not just people’s giving behavior, but also their willingness to take action. By conducting donor-marketing surveys across a broad spectrum of progressive, humanitarian, and Democratic organizations, OMP examines and tracks new trends in giving and communicating with activists.

OMP is on the cutting edge of integrating data and new technologies with solid market research that breaks through conventional strategy.